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Northwell, Babylon and Islip towns kick off Breast Cancer Awareness Month

Southside Hospital Executive Director Donna Moravick, NP, with Town of Islip Supervisor Angie Carpenter commemorating Pink by the Bay.
Southside Hospital Executive Director Donna Moravick, NP, with Town of Islip Supervisor Angie Carpenter commemorating Pink by the Bay.

Pink by the Bay program speads awareness through South Shore businesses


Northwell Health, in collaboration with Babylon and Islip towns, kicked off Breast Cancer Awareness Month and their inaugural “Pink by the Bay” program by lighting the town hall cupolas pink.

“Pink by the Bay” encourages community-based organizations and businesses on Main Street from East Islip to Babylon to light and decorate their storefronts pink, as well as offer patrons educational literature about breast cancer prevention and detection. The program is a month-long effort that will promote breast cancer awareness while benefitting community breast cancer coalitions organized by Northwell Health’s Imbert Cancer Center and Southside Hospital – both in Bay Shore – and Northwell Imaging at Great South Bay in Islip.

Participating businesses and community-based organizations received a starter kit, which included breast cancer literature, pink lights, window decorations and clings as well as chalk to help them decorate storefronts.

October is Breast Cancer Awareness Month

Breast cancer is the second most commonly diagnosed cancer among American women.

“It is the Town of Babylon’s privilege to partner with Northwell Health and the Town of Islip to raise awareness for the fight against breast cancer with the ‘Pink by the Bay’ campaign. Please honor those we have already lost from this disease by getting checked annually,” said Babylon Supervisor Rich Schaffer.

“We’re proud to partner with the Town of Babylon and Northwell Health for ‘Pink by the Bay.’ This community-wide effort is a reminder to women and men alike to schedule their mammography. Early detection is the best prevention,” said Islip Supervisor Angie Carpenter.

Personal motivation, universal cause

Stephen Bello, PA, executive director of Northwell Health’s Eastern region, noted, “We hope that this visual pink reminder will cause more people to think about whether they or their loved ones should be screened for breast cancer. When caught early, breast cancer patients can anticipate good treatment outcomes.”

During the Town of Islip event, Southside Hospital Executive Director Donna Moravick, NP, said, “When my mother had breast cancer, she received her care at North Shore University Hospital in Manhasset. Through Northwell Health’s vision and dedication to the residents of Suffolk County, women and men with breast cancer can now get their treatments close to home.”

For more information about the “Pink by the Bay” program, call Northwell Health’s community relations office at 631-396-6700. To learn more about the Imbert Cancer Center, go to

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