Lenox Hill Hospital, a member of Northwell Health, and Chelsea Piers today announced the renewal of a multi-year marketing partnership. As part of the agreement, Lenox Hill Hospital will continue as the official hospital and health and wellness partner of the Chelsea Piers Sports & Entertainment Complex, a 28-acre sports village built on three historic Hudson River piers.
The partnership provides Lenox Hill Hospital, Manhattan Eye, Ear & Throat Hospital and Lenox Health Greenwich Village with valuable brand exposure across multiple platforms, including health and wellness messaging on the Chelsea Piers electronic video screen and video wall, an ongoing series of health screenings and educational events to be held at the various sports venues, and featured content in customer newsletters and social media communications.
"Chelsea Piers attracts more than four million visitors year-round, so this partnership with one of the city’s premier sports and entertainment venues offers us great exposure throughout the metropolitan area,” said Ramon Soto, senior vice president and chief marketing and communications officer of Northwell Health. “We are thrilled to continue our partnership.”
"We are proud of our continued partnership with Lenox Hill Hospital,” said Dana Thayer, senior vice president of sponsorship and marketing at Chelsea Piers. "This partnership is particularly beneficial to our customers, who will continue to be able to take advantage of the wide range of health and wellness initiatives Lenox Hill Hospital has brought to our property.”
Chelsea Piers will also serve as a platform for events that link Lenox Hill with the surrounding Chelsea and Greenwich Village communities and target special populations interested in such issues as heart health, behavioral health, weight management, senior health and wellness.
About Lenox Hill Hospital
Lenox Hill Hospital, a member of Northwell Health, is a 652-bed, fully accredited, acute care hospital located on Manhattan’s Upper East Side with a national reputation for outstanding patient care and innovative medical and surgical treatments. US News & World Report has ranked the hospital among the nation’s top 50 in Cardiology and Heart Surgery and among the top 10 hospitals in the state of New York with a total of 11 “high performing” designations for its clinical performance in Cancer, Diabetes & Endocrinology, Ear, Nose & Throat, Gastroenterology & GI Surgery, Geriatrics, Gynecology, Nephrology, Neurology & Neurosurgery, Orthopedics, Pulmonology and Urology. For more information, go to www.lenoxhillhospital.org.
About Chelsea Piers
The Chelsea Piers Sports & Entertainment Complex is a 28-acre sports village built on three historic Hudson River piers. Chelsea Piers features two indoor ice rinks, a state-of-the-art golf driving range, a world-class gymnastics center, indoor playing fields and basketball courts, a 40-lane bowling center and the world’s most comprehensive sports and fitness club. Additionally there are dedicated event spaces, sports pro shops, Manhattan’s largest film and television production center, the most extensive marina in the city, and a 1-mile public esplanade and landscaped park. For additional information, visit www.chelseapiers.com.